November’s Movers and Shakers

Working in Business Development, it’s hard to keep track of all the changes and the latest Movers & Shakers. Each month, our data and insight team at Upstream provide a monthly round up of the new appointments to help you stay ahead.

Here are November’s Movers and Shakers we recommend that you keep an eye on:

Kelloggs has promoted Oliver Morton from Senior Sales Director to Managing Director UK & Ireland. He joined Kelloggs in 2016 and has been a major contributor to the growing sales of Kellogg’s largest cereal brands.

Richard Singer has been appointed as CEO at Icelolly Marketing Limited. He has come from Travelzoo where he was former President, Europe & Australia.

Elias Diaz Sese has been appointed as the new Managing Director, UK & Ireland at Kraft Heinz UK. He has moved from Burger King Co. where he was the Former President, Asia Pacific.

Stephen Partridge has joined Thorntons as Head of Ecommerce. He has joined from HMV where he was also Head of Ecommerce.

Angela Anderson has left Mastercard where was Director of Consumer Credit Europe. She has joined Big Group as Head of Marketing.

Joules Clothing has welcomed Ian Mackie to their team as Head of Product Marketing and Campaign Planning. He has moved from Holland & Barrett where he was Head of Category.

Johan Lundgren has been appointed CEO of Easyjet. He has come from Tui Travel where he was Deputy CEO.

Maurice Doyle has become President of Incubation Brands & Global Commercial Development at Bacardi Global Brands. He has moved from Suntory Beverage & Food where he was Chief Operating Officer.

Caroline Lagden has joined First Utility as Marketing Communications and Brand Manager. She has joined from the International House World Organisation where she was Marketing and Communications Manager.

Deborah Holloway has been promoted to Digital Media Manager at Clarins, where she previously held the job title of Social Media Manager.

If you would like to keep up to date on the latest movers & shakers as they happen each day, then you can stay ahead with our data and insight platform Upstream. Click here to find out more.

October’s Movers and Shakers

Working in Business Development, it’s hard to keep track of all the changes and the latest Movers and Shakers so here is a summary of October’s new appointments that we recommend you keep an eye on:

Claire Heys has been promoted to the new role of Brand Partnerships and Content Director at ITV. She previously held the role of Director of Commercial Brand Partnerships after joining in 2013 from Endemol UK.

Tara Honeywell has been appointed as Head of Corporate Partnerships at Barnardo’s. Previously the Managing Director of brand partnership agency, Mediator, Tara will focus on delivering strategic and creative partnerships for the charity.

Claire Sadler has been appointed Marketing Director at Direct Line for Business. Previously holding the position of Group Brand Director at BT, Claire will be responsible for leading marketing activity and will oversee the next phase of the brand’s “Winston Wolf” advertising campaign.

Hoover Candy Group have appointed Antony Peart as their new Director of Brand and Communications. Antony joins the group from his previous role as Head of Marketing at Ribble Cycles.

Alice Hawcroft has been appointed Head of Digital Partnerships at Eurostar. Alice previously held the position as Global Third-Party E-commerce Manager at The Body Shop.

Anheuser-Busch InBev appoints Tatiana Stadukhina as their new UK Marketing Director. Tatiana, who was most recently Stella Artois Brand Director for Europe, replaces Nick Robinson, who left AB InBev in July to become CMO of Kerry Foods.

Barclays UK has promoted Louise Pancott to Director of External Communications. Louise has spent the last seven years at Barclays and will now oversee all external communications and media relations for the bank’s wealth and investments, personal banking and mortgage divisions.

Carmen Rendell has been appointed Head of Marketing Activation for Jack Wills where she will be channel lead for social, PR, local marketing, email, events – driving customer engagement and brand loyalty

Andre Rickerby, formerly the Vice-President of Global Marketing at Etsy, has now joined Moonpig as their Chief Marketing Officer. His appointment comes weeks after the brands refresh, in which it has removed its cartoon pig from its brand identity, as well as the ‘.com’ from its name.

If you would like to keep up to date on the latest movers and shakers as they happen each day, then you can stay ahead with our data and insight platform Upstream. Click here to find out more.


September’s Movers and Shakers

Working in Business Development, it’s hard to keep track of all the changes and the latest Movers and Shakers so here is a summary of September’s new appointments that we recommend you keep an eye on:

Paddy Earnshaw, formerly the Chief Customs Officer at Doodle, has now joined House of Fraser as their Chief Marketing Officer. CEO, Alex Williamson praised the move stating that ‘Paddy brings a wealth of digital, retail and online experience to House of Fraser and is one of the brightest, most innovative marketeers in our sector with a strong track record of delivering results at pace’.

Former Account Director at The Communications Store, Billy Van den Bergh has been appointed Global Head of PR at Boden. She joins as the company is seeking an uptick in profits and sales, driven by strong womenswear sales and an increase in customers.

Barry Williams has been promoted from Trading Director of Poundland to Managing Director. After successful roles at both Asda and Morrisons supermarkets, Williams’ promotion has come as the discounter accelerates European expansion following last year’s acquisition by South Africa based retail group Steinhoff International and its Pepkor general merchandise subsidiary.

International stationary store, Paperchase has announced a new Online Marketing Manager Sorcha Lynch, the former CRM Manager at The Book People.

Roxana Golban, former Associate Director of UK Institutional Sales at AXA Investment Managers, has joined BlackRock – the world’s largest asset manager.

In the world of Luxury fashion, Burberry has appointed former Global Head of PR at Warehouse Fashions, Patrick Tcherno, as UK Director of Communications & Marketing.

If you would like to keep up to date on the latest movers and shakers as they happen each day, then you can stay ahead with our data and insight platform Upstream. Click here to find out more.

Movers and Shakers – October 2016

It was predicted at the end of last year that nearly half of marketers would change job in 2016. Working in Business Development, it’s hard to keep track, so we help do that for you with our data and insight tool, Upstream, which provides a daily feed of who’s moved where, when, and why.

octoberOften new appointments come with change and here is a summary of some of the latest company news and exciting new appointments in October to look out for:

Yoox Net-a-Porter Group

A number of changes have been going on at the group formed from the merger of Net-A-Porter and Yoox in 2015. October saw a new Global Brand Marketing Manager and CRM Manager appointed which is likely to suggest a renewed focus on data driven marketing.

  • Alan Tyldesley – Global Brand Marketing Manager Alan joined October 2016, he was previously Group Brand Manager, Edwardian Hotels London; The May Fair, Radisson Blu Edwardian.
  • Ruby Heera – CRM Manager, Mr Porter Ruby joined October 2016, previously she was CRM Manager, Office Shoes so brings some strong retail experience.

Victoria & Albert Museum

Following our new story in August announcing that the V&A would be hiring a new Director of Marketing and Communications, Sophie Brendel joined in October, during a period of significant expansion for the institution. It is currently developing two new satellite sites and is also extending its main site in Kensington, and collaborating on the development of a new design museum in Shenzhen, China.

  • Sophie Brendel – Director of Marketing and Communications Sophie joined October 2016, previously Head of Digital Communications, BBC. Leads all marketing, press, public relations and brand activity for the V&A in the UK and internationally.

Online retailer Not On The High Street recently landed £21 million in investment funding as part of moves to expand its market in the UK and abroad. The funds will be used to further invest in the technology, innovation, marketing and operations of the website. They have also appointed a new Head of Consumer PR.

  • Miranda Haire – Head of Consumer PR Miranda has recently joined as Head of Consumer PR. Miranda had previously worked at Blue Rubicon where she was an Associate Director – and prior to that was agency side at Ketchum.


Exciting times for Coty as it undertakes aggressive growth strategy with a couple of big acquisitions. The cosmetics giant recently completed a historic $12.5bn deal to buy much of P&G’s beauty business and has now confirmed that it is purchasing ghd for £420m.

Coty Inc recently announced the appointment of its future leadership in the UK & Ireland. The appointments are effective as of the close of the merger with P&G Specialty Beauty in October 2016.

  • Daniel Minney – General Manager, Coty Consumer Beauty, UK & Ireland. Daniel, was previosuly Managing Director for Wella UK & Ireland, has 25 years of experience working with P&G across many categories and countries.
  • Alexis Vaganay – General Manager, Coty Luxury, UK & Ireland. Alexis joined Coty from BIC and previously Unilever, where he held various GM and marketing roles across personal care and consumer products in North America and Europe.
  • Andrew Kelsall – General Manager, Coty Professional Beauty, UK & Ireland. A UK native, Andrew has 20 years of sales and management experience and is currently the Managing Director for Wella in Brazil.
  • Neil Sumner – Interim Digital and Media Director. Experienced director with a background in retail, media and technology. Track record creating strategy and delivering growth across global markets and previously had interim role with Kurt Geiger.

Whilst it may be tempting to rush into approaching each of these new movers and shakers, it’s always important to make sure that your approach is personalised, not just a generic email you send to all new appointments. And don’t expect an instant response; remember they have a new job to get to grips with and existing agency relationships to first understand.

To subscribe to our daily movers and shakers feed and stay ahead with latest company insight, click here.

Movers & Shakers


Who’s moved where, when and why?

To stay ahead of the competition, Upstream records and updates daily new appointments of key industry leaders so you don’t miss out on them!

This year, we have already seen over 100 new senior appointments from companies such as Fox’s Biscuit, Bourjois, Renault, Skycanner, Kellogg’s and many more.

Here are a few highlights:

House of Fraser has recently created a customer team with two new appointments: Director of Digital Product and Director of Customer Insight. The new roles are aimed to improve the company’s digital proposition and to make the retailer more consumer-centric. It sounds like a good time to reach out to them and their contact details are available on Upstream.

In the world of FMCG, Kellogg’s has appointed a new Media and Digital Director EMEA, a new Senior Global Brand Manager has just started at Reckitt Benckiser and Kallo’s new Brand Controller has just joined from Lucozade Ribena Suntory.

Moves in the Travel sector include a new CRM Manager starting at Virgin Trains and InterContinental Hotels appointing a new Group Brand & Communications Manager who joined from TUI.

Want to find out more? Get a free trial of Upstream and see where new contacts take you.